Over-the-top (OTT) Services,10 Most Popular OTT players in India

Over the top platforms Netflix,Amazon Prime,Hotstar,Voot,ALT Balaji,Zee5

OTT Platforms

You a Millennial, remember how eagerly you use to sit with your parents and watch DD1 and DD2 serials Malgudi days, Byomkesh Bakshi, Buniyaad, Fauji, Mahabharata, Wagle Ki Duniya, Alif Laila and many more daily soaps at a particular time. Gone are those days. As technology advanced so did the entertainment industry and so did the provider for the same. 

You reading this blog a Gen Z, believe me, you missed these shows.

Sooner, we shifted to “the cable TV” and later to “the Set-Top-box” and started watching those Saas-Bahu serials, Indian Idol, KBC and many more daily soaps of which we are aware till the date.

From the last 2-3 years, the content industry has changed so much that we are moving from the  “Set-Top-Box” to “Over The Top” (OTT), and have become Digital. “The cable and the Set-Top-Box” dynasty is being taken over by the OVER THE TOP(OTT). NETFLIX came out of syllabus, banging the structure we built for content delivery and making us think, What Now? 

Where are we now? WE ARE OVER THE TOP

Now comes the question, What is OTT? What does Over The Top platform or Services means (OTT)? 

The full form of OTT is Over-the-Top services. OTT is a technique to deliver films, TV content and original content via the Internet, a merging television and digital video to establish a singular revolving content stream. Also, it offers easy access to you to watch your favourite shows, whenever you wish to view them. All you need is to find a provider who can help you view your favourite shows without buffering. 

How is “over-the-top” services (OTT) provided to us? 

You can access OTT services through the internet. You don’t require a subscription to a cable or a satellite provider as long as you have a “High-speed unlimited internet connection”. Accessing OTT services via mobile application is very popular these days, as it allows convenient streaming anywhere at any time.

Where to watch and how to watch the OTT content and shows

A Simple answer, You can watch OTT content on your big IDIOT BOX ( the smart TV), the mobile handset and your tabs (download these apps and enjoy watching according to your convenience on your handset)

Over-the-top content on your smart Televisions, you can watch through inbuilt applications like that of Netflix, amazon prime, Hotstar, etc.

If your TV is not a smart one then you can access with other supportive devices like Amazon Stick also known as Fire TV stick, Android-Set-Top boxes, smart sticks.

You can even wait for the upcoming or change to the upcoming Airtel Xtreme Android box. Also, Coming up with bang is the new JIO. Wait for its full launch. 

Presently there are over 40 OTT players and around 171 million viewers

Now comes the question which is the best online streaming or the OTT platform in India. Let us scroll down, to know about 10 best OTT apps to watch TV shows, Movies, Original Content, and videos at our convenient time.  

10 Most Popular over-the-top (OTT) players in India

Note:- Not in a particular order  




The mother of the OTT platform came from nowhere and with the wink of an eye made its place in the entertainment and the digital industry. Its advent has transformed the usage of smartphones, Tabs, Televisions, Computers in a magical way. Netflix was founded in the year 1997 and it is an American based global provider. It is providing content like award-winning tv shows, movies, documentaries and original web series in English, Spanish, Hindi and Portuguese but is updating and adding languages to its bag. 

MEMBERSHIP:-  It has a free trial for 30 days. After that Netflix membership plans are of four types according to your pocket. 

Mobile Plan: Cost INR199 which allows you to watch its content on 1 mobile with Standard Definition(SD) picture quality.

Basic Plan for Smart TV: Cost INR 499 which allows you to watch the content on one device with SD picture quality with unlimited access to movies, TV shows and Netflix originals. It allows advertisement-free streaming. 

Standard Plan: Cost INR 649 which allows you to watch the content on any two devices at a time with HD & SD picture quality with unlimited access to movies, TV shows and Netflix originals. It allows advertisement-free streaming.  

Premium Plan: Cost INR 799 which allows you to watch the content on any 4 devices at a time with Standard Definition, High Definition and Ultra High Definition picture quality with unlimited access to movies, TV shows and Netflix originals. It allows advertisement-free streaming. 

You can change the membership at any time.  Netflix in India has become a boon for travellers since the introduction of the new INR199 plan.  

WEBSITE:- https://www.netflix.com/in/




An application which gained popularity within days of its launch. It is a Video on Demand site with the owner being “ The Walt Disney Company India” and its Headquarters are at Mumbai. Highly evolved video streaming technology makes Hotstar the most complete video destination for Over The Top (OTT) video consumers. Sooner did it became the topmost mobile-friendly app and has movies, shows and sports on its platform. 

MEMBERSHIP:- It is free to download and even a few contents are free to watch. Hotstar offers 3 Membership plans.

Disney+ Hotstar Premium – ₹299/month or ₹1499/year, under this subscription you can watch

  • Disney+: Disney+ Originals, Shows, Movies & Kids content.
  • Latest American Shows & movies: Uncut, ad-free & minutes after America.
  • Exclusive Hotstar Specials
  • Latest episodes of Indian TV Shows at 6 AM everyday
  • Live Sports: Including Cricket, Premier League & Formula 1.
  • New Indian Movie Premieres

Disney+ Hotstar VIP – ₹399/year, under this plan you can watch

  • Disney+: Shows, Movies & Kids content (dubbed)
  • Exclusive Hotstar Specials
  • Live Sports: Including Cricket, Premier League & Formula 1.
  • Latest episodes of Indian TV Shows at 6 AM everyday
  • New Indian Movie Premieres

WEBSITE:- https://www.hotstar.com/in/


Amazon Prime, Prime Video

Amazon Prime

Amazon is also one of the best OTT content providers and one of the best streaming site when it comes to binge-watching favourite shows and movies. It is an American Video-on-demand service whose owner is Amazon Inc. and was launched in 2006 with a lot of Prime Originals.

MEMBERSHIP:- It has two plans. 

Monthly Plan: Cost INR 129 which allows you to binge into your favourite shows for a month and requires monthly renewal. 

Yearly Plan: Cost INR 999. 

WEBSITE:- https://www.primevideo.com/




Like any other OTT platform, ZEE5 is also gaining a lot of popularity. ZEE is a video on demand (VOD) platform run by Zee Entertainment Enterprise, launched in 2018 with headquarters in Mumbai. The content of ZEE5 is in 12 languages. Make a free account on ZEE5 and you can get access to some limited programmes, movies, shows and even News. 

MEMBERSHIP:- It has 3 plans. 

1 month Plan: Cost INR 99 all-access pack.

6 months plan: Cost: INR 599 all-access pack.

Yearly plan: Cost INR 999 all-access plan. 


Apart from these packs, there are Tamil, Telugu and Kannada pack all for 499/- each for a year. There is also a pack for 198/- which includes all access pack and GAANA+ 





Like other OTT platform, SONY LIV is a multi-screen entertainment provider to users. Launched in the year 2013, maximum content is free of cost. It provides its user’s Movies, TV shows, Music, Kids channels etc. It is a video-on-demand service by Sony Pictures Network India Private Limited (SPN). Sony Liv programmes come in 5 languages Hindi, English, Marathi, Tamil, Telugu and keep adding more languages. 

MEMBERSHIP:- It has 4 plans. 

For 7 days: Cost INR 29. 

For 30 days: Cost: INR 99 

For 6 months: Cost: INR 299 allows users to access premium shows, Movies, Sports and more.  

For 1year: Cost INR 499 

Allows users to watch premium Live TV, movies, Sports and Shows. 

WEBSITE:- https://www.sonyliv.com/




Voot is a completely free service. A boon for the OTT viewers. It was launched in the year 2016. It is owned by VIACOM18 with its head-quarters in Mumbai. The programmes content is right from shows on VH1, MTV, Nickelodeon and Colours and available in multiple languages like Kannada, Marathi, Bengali, Gujarati, Tamil, English and Hindi.

MEMBERSHIP:- You can simply access via the web or download the app on your mobile device and start watching in only a few clicks. You have to register an account by signing up with their email or via Facebook/Google, which is quick as a wink of an eye. It is free for all. 

WEBSITE:- https://www.voot.com/ 


Alt Balaji

Alt Balaji

Yet another (VOD) video on demand doing superbly well, owned by Balaji Telefilms. ALT Balaji was launched in the year 2017, merely 2 years back with its Head-quarters in Mumbai. The content such as the originals, Indian content, kids and shows provided by this platform is available on Mobile Phones, Tablet Devices, Web Browser and TV. the shows are multilingual. The owner of this platform is Ekta Kapoor, a well-known producer and director of Indian Film Industry. 

MEMBERSHIP:- It provides free membership for a certain period, but not to all of its content. 

3 months:- COST: INR 100. 

6 months:- COST: INR 180 

12 months:- COST: INR 300. 

All three plans include TV shows, the latest movies, kids shows and more. All three plans are mobile and TV friendly. Also, you can watch the shows simultaneously on 5 screens. 

WEBSITE:- https://www.altbalaji.com/


Eros Now

Eros Now

Launched in the year 2012 by Eros International plc to come in the race of the digital entertainment with its head-quarters in Mumbai and the CEO being Rishika Lulla. EROS NOW is owned by EROS INTERNATIONAL Plc. It is a multilingual OTT player, VOD, web player and video streamer. In the initial years, the content of the same was only films, music videos but sooner it enriched its content with short films, web series, original series.

MEMBERSHIP:- The subscription plans are 3 in number. 

Basic plan:- COST: INR 49 Standard Quality (SD) in India. 

Plus Plan:- COST: INR 99 unlimited access to HD shows, offline download is there. 

Premium Plan:- COST: varies from country to country. USA: $ 7.99 / month, Malaysia: MYR 10. 

WEBSITE: https://erosnow.com/




Launched in the year 2015 VIU is yet another OTT platform which was owned by PCCW Media group with its headquarters in Hong Kong. But in India and Malaysia it was launched in the year 2016 and since then gained a lot of popularity by streaming multilingual shows. Presently it is streaming in more than 15 countries with few contents to binge in for free and rest you need to pay for. It air’s Asian dramas, Original shows, animated series, entertainment news and Indian movies.

MEMBERSHIP:- For Viu-users in India, the premium plan comes for a 30-day free trial. VIU has three plans in India:

For 2 months:- COST: INR 99 

For 6 months:- COST: 299 

For 1 year:- COST: 599. 

WEBSITE: https://www.viu.com/ott/in/en/hindi


Hoichoi, Hoichoi Unlimited


Not to forget one of the best non-stop online Bengali entertainment provider HOICHOI launched in the year 2017, owned by SVF Entertainment Pvt. Ltd. Like other OTT players, it is also a video on demand online streaming with its head-quarters in Kolkata, West Bengal, India. It has over 400 Bengali Movies and original shows.

MEMBERSHIP:- It does not give any free trial to its members. A few contents are free but with lots of adds, so to avoid add free shows hop in for membership plans which are now at discounted prices. 

For 1 year COST: INR 399 which was previously INR 799. It can be streamed on 1 screen simultaneously. 

For 3 year COST: INR 999 which was previously INR 2399. It can be seen on two screens at a time.  

WEBSITE:- https://www.hoichoi.tv

So, here we go, 10 most searched OTT players you just read about them. There are many more coming up and of course, you should not forget “THE YOUTUBE” an open platform since long which has with time upgraded itself so much. 

Click to know about, how to avail free subscription of  abovementioned OTT players


RKGarg · September 15, 2019 at 7:20 pm

Very informative article! It really filled gap in my understanding of OTT.
Keep it up!

Pooja Gupta · September 16, 2019 at 6:38 am

These all OTT are useful nowdays as no one has that much time to make time out specially for these but this is finiahing the importance of family
Earlier movies were the plans that bought families together but now we have substitute for that too.
So i would say that its both boon and ban for the society ….

Saujal · September 16, 2019 at 7:35 am

Wow! I wasn’t even aware there were so many OTT platforms available in india right now. It is so accurate that Netflix was a game changer and proved to be a catalyst to a chain reaction of emerging digital series and platforms. Love these infotaining blogs as they provide correct mix of entertainment and knowledge. <3

Sheenu · September 16, 2019 at 10:55 am

Comprehensively written, informative article.

Taneesha · September 16, 2019 at 2:37 pm

Informative article even I was not aware of so many ott platforms

Sakshi · September 17, 2019 at 9:15 am

Good research. Well done

Abhi · September 17, 2019 at 10:41 am

Good read

Bhavna · September 17, 2019 at 3:44 pm

Super informative

Hardeep Singh · September 22, 2019 at 6:33 am

Amazed to know about OTT platforms and membership plans. Never knew there were so many in cue,,

Yamini · September 22, 2019 at 7:09 am

It’s one of the most informative articles I have read in recent times. Kudos to the writer.

The history guy · October 1, 2019 at 4:35 am

I didn’t knew what OTT meant ..even though I had subscribed Netflix but I wasn’t aware of such technicalities as mentioned in your profoundly written article ..thanks a ton keep writing .

akash · October 29, 2019 at 10:39 am

Most popular OTT Platforms these days are ULLU.app & Flizmovies.com because of Bold content.

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